11 August 2021 – Dar es salaam
Betway, leading international online and mobile sports betting operator, has taken the first step in launching the brand into the Tanzanian market. The goal of the company is to provide Tanzanian sports betting fans with a bespoke, quality-driven, easy-to-use interface, that they can use to bet on a range of thrilling international sport.
This has allowed the brand to launch in Tanzania featuring a wide variety of sports, a host of different betting markets, a dynamic Live Betting system and eSports.
When the brand officially launched in 2006, Betway’s mission was to become synonymous with competitive sports betting. The brand has continued to grow in leaps and bounds in the decade since.
Betway prides itself on operating solely in regulated markets and, as such, is currently either licensed, or licenses the use of its brand to local operating companies, in 12 countries including Kenya, Ghana, South Africa, Uganda, Zambia, Mozambique and Nigeria. Betway has high hopes that the expansion of the brand into the Tanzanian market will be a key driver for success on the African continent.
Betway has also localised the banking options to suit Tanzanian fans. Customers can top up their accounts and withdraw their winnings safely and securely using a number of methods. To help players kick-off their sports betting journey, new customers will get a TSh 3,000 Free Bet upon registration.
On behalf of the government of Tanzania, the Director of Sports in the Ministry of Information, Culture, and Sports, Addo Komba welcomed Betway, assuring them of support from the government and other sports stakeholders.
“I am happy and honored to be officiating this very important event to welcome Betway in Tanzania. The government is pleased to see new investors such as Betway enter Tanzania with a view of supporting the development efforts in the sports scene. Betway is one of the giants in sports betting hence their decision to come to Tanzania is a good sign to us that we are making a step and they are willing to push us further.” Said Komba.
In addition to offering thrilling action on the pitch, Betway also has a number of game-changing initiatives off the field. It is through the brands own love of the game and interest in sports development that they are able to offer greater support for sporting communities in need.
Betway’s Country Operations Manager for Tanzania, Jimmy Masaoe expressed his excitement at the launch. “These are exciting times in the world of sports betting and we hope that by launching a product of international quality into the market, we are able to bring a measure of thrill to both punters and fans, while still giving back to the community through various sporting and CSR ventures.”
As a sports betting brand, it is also Betway’s responsibility to ensure they promote and create a favorable environment for responsible gambling.
About the Betway Group
The Betway Group is a leading provider of first-class entertainment across sports betting and casino. Launched in 2006, the company operates across a number of regulated online markets and holds licences in Kenya, Uganda, Ghana, South Africa, Zambia, Mozambique, Nigeria and Tanzania.
Betway prides itself on providing its customers with a bespoke, fun and informed betting experience, supported by a safe and secure environment.
For more information about Betway please visit: www.betway.co.tz