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tiGO, Tanzania
Tanzania’s leading digital lifestyle company, tiGO, has
announced another quarterly payment of US $ 2.1million (Tshs 4.4 bilion) to its
4.6 million Tigo Pesa users, the seventh time in a row that the company is
distributing profit to its mobile financial services users.
Speaking at a press conference in Dar es Salaam this week
Tigo Tanzania Head of Finance and Risk for Mobile Financial Services Obedi
Laiser said cumulatively, the company has paid its mobile financial services
users a total of US $ 16. 5 million (Tshs 35.5 billion) quarterly payments
since September 2014.
The payment is generated from

profit accruing in the Tigo
Pesa Trust accounts held with major commercial banks in Tanzania, Laiser said.

Tigo Tanzania became the first telecom company in the world
in 2014 to share profit generated from its mobile money Trust Account in the
form of a quarterly distribution to its customers.
The revenue share model is in line with the Tanzanian central
bank (Bank of Tanzania-#BoT) which allows the country’s mobile operators to
increase e-money deposits and mobile money transactions through new loyalty
incentives. 
“This profit share is payable to all Tigo Pesa users
including individual customers, retail agents and our business partners each
based on the e-value they have stored in their Tigo Pesa wallets,” Laiser said.
He added: “We are really excited to be announcing this
profit share distribution for the seventh successive time. The payment
underlines Tigo Tanzania’s commitment to provide financial access to our
customers and to promote financial inclusion in the country through our Tigo
Pesa services.”
According to the BOT, Tanzania has aims at attaining a 50%
national financial inclusion of its population by 2016. The East African
country has an estimated population of 45 million people.
Tigo Tanzania is the leading innovative telecommunication
company in the country, distinguished as a fully-fledged digital lifestyle
brand. Offering a diverse product portfolio in voice, SMS, high-speed internet
and mobile financial services, Tigo has pioneered innovations such as Facebook
in Kiswahili, TigoPesa App for Android & iOS users, Tigo Music (Deezer) and
East Africa’s first cross-border mobile money transfer with currency
conversion. Tigo also has the fastest and widest 4G network launched across
Tanzania’s main cities last year.
In the past three years the company has launched over 500
new network sites with plans to double this investment by 2017 in terms of
coverage and additional capacity networks for deeper penetration in rural
areas. With over 10 million registered subscribers, Tigo directly and
indirectly employs over 300,000 Tanzanians including an extended network of
customer service representatives, mobile money merchants, sales agents and
distributors.
Last year, the company announced an increased annual
investment of US $ 120 million on infrastructure improvement and expansion
which is 20% higher than Tigo’s annual spending in the previous three years.
Tigo is the biggest commercial brand of Millicom, an
international company developing the digital lifestyle in 12 countries with
commercial operations in Africa and Latin America and corporate offices in
Europe and the USA.

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